When Lecturing on Consumer Behaviour to my undergraduates I use recent examples from my company,GHM,to illustrate the various principles-in this way my students appreciate fully the principles and their application . My postgrad students learn the importance of the full Media spectrum and not simply the Internet in isolation.
Worked exclusively in the Media industry with Management/Marketing roles with London Evening Standard,Sunday Express,Woman's Own and Woman magazines. Launched Garry Hill Media in 1985 which was a Media Planning and Buying agency specializing in the Irish market. Lectured at various London based Universities and colleges on Management/Marketing/Media related topics at both Undergrad and postgrad levels.
Business Degree-University of Cork[Ireland]
Dip CAM-Advertising Association
FHEA-fellowship awarded by HEA
Work: Managed the team that relaunched the Sunday Express as a tabloid newspaper. Managed the team that increased both advertising and circulation revenue on both Woman and Womans Own magazines. Published three specialist magazines in the Leisure industry on behalf of Eastern Counties Newspapers.
Launched and Managed my own Media company GHM in 1985 and over the years we planned and bought Irish advertising for Fiat,Tesco,Walmart and News International. As I wound down my personal involvement in 2013 I was asked by Regents University and other Colleges to Lecture their students. I have been successful as I apply the same success criteria to my academic work as I did when running GHM
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