Design is a hands-on business, so we will work on a fictional company but apply real-world thinking and processes to begin to fully understand the necessary tools, techniques and processes necessary to deliver a professional solution. I can also focus on specific software, InDesign, Photoshop, Illustrator, if required.
My lessons are structured: 1) An outline of how a creative brief will arrive at the designer, how to understand the requirements and the best approach to provide a creative answer to that brief. 2) Practical lessons based on real-world client briefs covering press, brochures, posters etc.
It is important to understand the wants and needs of the student and therefore the lessons will always be based on those. The teaching method preffered hands on with activities to trigger understanding, as I believe that this is the best method to learning. However due to the nature of the subject focus on software programs may also be necessary.
My teaching methods are based on a lot of practical hands on excercises of both theory and software, slowly strengthening basics and moving from beginner to intermediate to professional levels. Very important to me that the student enjoys the learning process, whichever software they choose to learn. I teach Adobe Photoshop, Adobe Illustrator, Adobe Flash and Autodesk Maya.
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